tech

Here's why CD Projekt isn't using gen AI for Witcher 4
"To be honest, [it] is quite tricky when it comes to legal IP ownership"

EA boss Wilson wants AI to make game dev 30% more efficient
The exec also reckons that this could also result in greater spending and increase its playerbase

Square Enix president says firm will be "aggressive" in use of AI
Kiryu says that the new technology will have a massive impact on game development

Microsoft CFO reckons AI will help anyone make games
Now why would an exec at the Big M want to boost generative AI? HMMM?

PlayStation vet Layden warns of tech companies disrupting games
"I'm hoping gaming will be the first industry where we disrupt ourselves"

Unity hopes AI will assist devs, not replace them
“Some companies will try to make the same game with less to save money"

Sega eases back blockchain, NFT plans
Company not letting this tech near its big franchise as to "avoid devaluing" them

Sony CEO warns of cloud tech difficulties
Exec says that the business model comes with many inefficiencies, too