generative ai

Snail Games blames marketing team for Ark: Aquatica AI trailer
“They took our assets and then ran them through an AI to animate them"

Here's why CD Projekt isn't using gen AI for Witcher 4
"To be honest, [it] is quite tricky when it comes to legal IP ownership"

Devs need to disclose if game uses genAI on Itch.io
And they can declare what specifically the tech has been used for

Amazon Games boss says AI will help development
Hartmann said that he isn't concerned about the tech replacing workers

Keywords tried making game with generative AI, failed
The initiative, dubbed Project Ava, was a test to see how the tech could

EA boss Wilson wants AI to make game dev 30% more efficient
The exec also reckons that this could also result in greater spending and increase its playerbase

Square Enix has used AI for some of Foamstars art
But the firm insists this was an experiment that has been used to make a small number of icons