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Tencent cuts games marketing budget as China’s freeze on the industry continues News Nov 12th, 2018

Tencent cuts games marketing budget as China’s freeze on the industry continues

Publisher plays conservatively as the block on new game approvals continues

INSIGHT: Western gamers aren't going to be as much of a focus for triple-A publishers moving forwards Interviews & Opinion Nov 6th, 2018

INSIGHT: Western gamers aren't going to be as much of a focus for triple-A publishers moving forwards

More projects built with a Chinese audience in mind are going to be coming in the future

Chinese consumers playing Tencent Games will have to verify against police database News Nov 6th, 2018

Chinese consumers playing Tencent Games will have to verify against police database

Publishing giant continues to try and appease a government looking to crack down on gaming addiction

Users review bomb Rainbow Six: Siege over visual tweaks ahead of Asia launch News Nov 6th, 2018

Users review bomb Rainbow Six: Siege over visual tweaks ahead of Asia launch

Consumers protest aesthetic changes to the tactical shooter by throwing a tantrum

Why Creative Assembly has finally taken Total War to China Interviews & Opinion Oct 29th, 2018

Why Creative Assembly has finally taken Total War to China

Senior gameplay designer Starr and narrative designer Stewart insist this isn't a cynical ploy to capitalise on the growing Chinese market

Steam is the last bastion of hope for PC developers in China amidst game licensing freeze News Oct 26th, 2018

Steam is the last bastion of hope for PC developers in China amidst game licensing freeze

As options like the green channel close up, Steam has become a lifeline for gamers in China

Inside Track - Niko Partners’ Lisa Hanson tells us about the marketing intelligence provider’s successful year Profile Oct 23rd, 2018

Inside Track - Niko Partners’ Lisa Hanson tells us about the marketing intelligence provider’s successful year

“Right now we think esports is blazing hot and will be the primary driver for success in games in the near-term”

China has no chill about game cheaters: Eve Online bad actors might go to space jail News Oct 19th, 2018

China has no chill about game cheaters: Eve Online bad actors might go to space jail

Data mined from the game's Chinese test server show, um, interesting incentives to behave in this region

After years of hard work, NetEase says it's seeing success outside of China Industry Icon Oct 18th, 2018

After years of hard work, NetEase says it's seeing success outside of China

Firm's GM of Strategic Investment and Partnership Simon Zhu talks about the company's expansion beyond MMOs

Report: Steam's Chinese usebase is higher then 30m News Oct 18th, 2018

Report: Steam's Chinese usebase is higher then 30m

That's roughly a fifth of total users

PUBG Corp faces community backlash having region locked its game News Oct 8th, 2018

PUBG Corp faces community backlash having region locked its game

Users still facing issues

Tencent invests $317.6 million in video sharing company and Chinese Overwatch League teamer owner Bilibili News Oct 4th, 2018

Tencent invests $317.6 million in video sharing company and Chinese Overwatch League teamer owner Bilibili

Publisher acquires 12.3 per cent of shares in a company that dabbles in running League of Legends and Overwatch esports teams

This week’s Steam Top Seller is a Chinese indie game that can’t be played in English News Oct 1st, 2018

This week’s Steam Top Seller is a Chinese indie game that can’t be played in English

The Scroll of Taiwu takes No.1 in this week’s Steam Top Ten.

Tencent restructures to combat Alibaba's booming cloud business News Oct 1st, 2018

Tencent restructures to combat Alibaba's booming cloud business

Chinese tech and entertainment giant brings three content divisions under one roof

How Trion made Trove a success in China and Japan Interviews & Opinion Sep 20th, 2018

How Trion made Trove a success in China and Japan

CEO Scott Hartsman tells us how it has adapted the game for Asian markets, as well as how Defiance 2050 and Rift are doing

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